Throughout the first and second world wars, propaganda became a powerful tool of the state, considered by governments of all nations to be an essential weapon of war, every bit as critical as artillery, guns, or tanks.
Vast amounts of money and effort were spent on domestic and international campaigns designed to stir patriotism, shape public opinion, vilify or demoralize the enemy, or give hope to those living in occupied territories.
“Successful propaganda hits all the right nerves,” says Bridget Whittle, an archivist in McMaster University Library’s William Ready Division of Archives and Research Collections.
“People often think of propaganda as lies, and while that’s sometimes true, the most effective propaganda is really carefully crafted messaging that pulls on ordinary peoples’ emotions and exploits the beliefs and values that really matter to them – it can give us an interesting view into what they cared about at the time.”
Whittle recently explored the colourful and cunning world of wartime propaganda during a virtual talk, which featured materials from McMaster University Library's extensive World War I and World War II collections:
Originally a part of McMaster Library's Archives ALIVE series, this virtual talk was presented by McMaster's Alumni Office in partnership with McMaster University Library.