| ID/Date yyyy.mm.dd | Sponsor | Product | Director | Details | Agency | Category | Medium | Location |
|---|---|---|---|---|---|---|---|---|
| 2004.05.31.52 | Molson | Molson | Tom Eymundson | , , , , , , LP - 05/20/2004 1. "HUNGRY EYES" RECO VSN. :15 TV ENGLISH FULL MIX 2. "HUNGRY EYES" ALT. VSN. :15 TV ENGLISH FULL MIX 3-4. ANNCR ONLY - SAME AS ABOVE 5. MUSIC ONLY - COMMON 6. SFX ONLY - COMMON 7. SYNC ONLY - COMMON 8. "HUNGRY EYES" RECO VSN. :30 TV ENGLISH FULL MIX 9. "HUNGRY EYES" ALT. VSN. :30 TV ENGLISH FULL MIX 10-11. ANNCR ONLY - SAME AS ABOVE 12. MUSIC ONLY - COMMON 13. SFX ONLY - COMMON 14. SYNC ONLY - COMMON 15. "HUNGRY EYES" AGENCY VSN. :30 TV ENGLISH FULL MIX 16. ANNCR ONLY 17. MUSIC ONLY 18. SFX ONLY 19. SYNC ONLY LP - 05/20/2004 1. "HUNGRY EYES" REC VSN FULL MIX :30 TV ENGLISH 2. "HUNGRY EYES" ALT VSN FULL MIX :30 TV ENGLISH 3.-4 ANNC ONLY SAME AS ABOVE 5. MUSIC ONLY COMMON 6. SFX ONLY COMMON 7. SYNC ONLY COMMON 8. "HUNGRY EYES" AGENCY VSN FULL MIX :30 TV ENGLISH 9. ANNC ONLY 10. MUSIC ONLY 11. SFX ONLY 12. SYNC ONLY, LP - 05/20/2004 1. "HUNGRY EYES" RECO VSN. :15 TV ENGLISH FULL MIX 2. "HUNGRY EYES" ALT. VSN. :15 TV ENGLISH FULL MIX 3-4. ANNCR ONLY - SAME AS ABOVE 5. MUSIC ONLY - COMMON 6. SFX ONLY - COMMON 7. SYNC ONLY - COMMON 8. "HUNGRY EYES" RECO VSN. :30 TV ENGLISH FULL MIX 9. "HUNGRY EYES" ALT. VSN. :30 TV ENGLISH FULL MIX 10-11. ANNCR ONLY - SAME AS ABOVE 12. MUSIC ONLY - COMMON 13. SFX ONLY - COMMON 14. SYNC ONLY - COMMON 15. "HUNGRY EYES" AGENCY VSN. :30 TV ENGLISH FULL MIX 16. ANNCR ONLY 17. MUSIC ONLY 18. SFX ONLY 19. SYNC ONLY LP - 05/20/2004 1. "HUNGRY EYES" REC VSN FULL MIX :30 TV ENGLISH 2. "HUNGRY EYES" ALT VSN FULL MIX :30 TV ENGLISH 3.-4 ANNC ONLY SAME AS ABOVE 5. MUSIC ONLY COMMON 6. SFX ONLY COMMON 7. SYNC ONLY COMMON 8. "HUNGRY EYES" AGENCY VSN FULL MIX :30 TV ENGLISH 9. ANNC ONLY 10. MUSIC ONLY 11. SFX ONLY 12. SYNC ONLY | Bensimon Byrne | Alcoholic Beverages - Beer | Television | 2004-24 M0203 C0092 |
| 2004.04.30.58 | Molson | Molson Canadian | Tom Eymundson | , , , , , , LP - 04/5/2004 1. "TALLBOY OVERTIME" MCN-R30-010 :30 RADIO ENGLISH FULL MIX 2. "IT OPENS THE BOTTLE" MCN-R30-009 :30 RADIO ENGLISH FULL MIX 3. "LEAF FANS" MCN-R30-011 :30 RADIO ENGLISH FULL MIX 4. "SENS FANS" MCN-R30-012 :30 RADIO ENGLISH FULL MIX 5-8. VOICES ONLY (SAME ORDER AS ABOVE) 9-12. SFX ONLY (SAME ORDER AS ABOVE) LP - 04/8/2004 1. "TALLBOY OVERTIME" TECH REV. 1 MCN-R30-014TR :30 RADIO ENGLISH FULL MIX 2. "IT OPENS THE BOTTLE" TECH REV. 1 MCN-R30-013TR :30 RADIO ENGLISH FULL MIX 3. "LEAF FANS" TECH REV. 1 MCN-R30-015TR :30 RADIO ENGLISH FULL MIX 4. "SENS FANS" TECH REV. 1 MCN-R30-016TR :30 RADIO ENGLISH FULL MIX 5-8. VOICES ONLY - SAME AS ABOVE 9-12. SFX ONLY - SAME AS ABOVE 13-16. MUSIC ONLY - SAME AS ABOVE, LP - 04/5/2004 1. "TALLBOY OVERTIME" MCN-R30-010 :30 RADIO ENGLISH FULL MIX 2. "IT OPENS THE BOTTLE" MCN-R30-009 :30 RADIO ENGLISH FULL MIX 3. "LEAF FANS" MCN-R30-011 :30 RADIO ENGLISH FULL MIX 4. "SENS FANS" MCN-R30-012 :30 RADIO ENGLISH FULL MIX 5-8. VOICES ONLY (SAME ORDER AS ABOVE) 9-12. SFX ONLY (SAME ORDER AS ABOVE) LP - 04/8/2004 1. "TALLBOY OVERTIME" TECH REV. 1 MCN-R30-014TR :30 RADIO ENGLISH FULL MIX 2. "IT OPENS THE BOTTLE" TECH REV. 1 MCN-R30-013TR :30 RADIO ENGLISH FULL MIX 3. "LEAF FANS" TECH REV. 1 MCN-R30-015TR :30 RADIO ENGLISH FULL MIX 4. "SENS FANS" TECH REV. 1 MCN-R30-016TR :30 RADIO ENGLISH FULL MIX 5-8. VOICES ONLY - SAME AS ABOVE 9-12. SFX ONLY - SAME AS ABOVE 13-16. MUSIC ONLY - SAME AS ABOVE | Bensimon Byrne | Alcoholic Beverages - Beer | Radio | 2004-18 M0201 C0091 |
| 2004.05.14.01 | Pepsi | Pepsi Taste Challenge | Chris Tait | , , , , , , , , LP - 05/12/2004 1. "MIND CONTROL" B4RE5406 :30 RADIO ENGLISH FULL MIX 2. "MIND CONTROL - W/ FAMOUS PLAYERS TAG" B4RE5410 :30 RADIO ENGLISH FULL MIX 3. "MIND CONTROL - W/ NYF TAG" B4RE5411 :30 RADIO ENGLISH FULL MIX 4. "MIND CONTROL - W/ PIZZA PIZZA TAG" B4RE5412 :30 RADIO ENGLISH FULL MIX 5. "CHALLENGES" B4RE5405 :30 RADIO ENGLISH FULL MIX 6. "CHALLENGES - W/ TACO TIME TAG" B4RE5413 :30 RADIO ENGLISH FULL MIX 7. "CHALLENGES - W/ SEVEN ELEVEN TAG" B4RE5414 :30 RADIO ENGLISH FULL MIX 8. "ELDERLY COKE DRINKERS" B4RE5404 :30 RADIO ENGLISH FULL MIX 9. "ELDERLY COKE DRINKERS - W/ TACO TIME TAG" B4RE5415 :30 RADIO ENGLISH FULL MIX 10. "ELDERLY COKE DRINKERS - W/ SEVEN ELEVEN TAG" B4RE5416 :30 RADIO ENGLISH FULL MIX 11. "ELDERLY COKE DRINKERS ALT." B4RE5404ALT :30 RADIO ENGLISH FULL MIX 12. "ELDERLY COKE DRINKERS ALT. - W/ TACO TIME TAG" B4RE5415ALT :30 RADIO ENGLISH FULL MIX 13. "ELDERLY COKE DRINKERS ALT. - W/ SEVEN ELEVEN TAG" B4RE5416ALT :30 RADIO ENGLISH FULL MIX 14-17. VOICES ONLY (MIND CONTROL - SAME ORDER AS ABOVE) 18. MUSIC ONLY (MIND CONTROL) 19. SFX ONLY (MIND CONTROL) 20-22. VOICES ONLY (CHALLENGES - SAME ORDER AS ABOVE) 23. MUSIC ONLY (CHALLENGES) KPM400 #2 24-26. VOICES ONLY (ELDERLY COKE DRINKERS - SAME ORDER AS ABOVE) 27. MUSIC ONLY (ELDERLY COKE DRINKERS) 28. SFX ONLY (ELDERLY COKE DRINKERS) 29. CROWD CHANT (ELDERLY COKE DRINKERS) 30-32. ALT. VOICES ONLY (ELDERLY COKE DRINKERS - SAME ORDER AS ABOVE) 33. MUSIC ONLY (ELDERLY COKE DRINKERS ALT.) 34. SFX ONLY (ELDERLY COKE DRINKERS ALT.) 35. CROWD CHANT (ELDERLY COKE DRINKERS ALT.) LP - 05/14/2004 1. "CHALLENGES, LP - 05/12/2004 1. "MIND CONTROL" B4RE5406 :30 RADIO ENGLISH FULL MIX 2. "MIND CONTROL - W/ FAMOUS PLAYERS TAG" B4RE5410 :30 RADIO ENGLISH FULL MIX 3. "MIND CONTROL - W/ NYF TAG" B4RE5411 :30 RADIO ENGLISH FULL MIX 4. "MIND CONTROL - W/ PIZZA PIZZA TAG" B4RE5412 :30 RADIO ENGLISH FULL MIX 5. "CHALLENGES" B4RE5405 :30 RADIO ENGLISH FULL MIX 6. "CHALLENGES - W/ TACO TIME TAG" B4RE5413 :30 RADIO ENGLISH FULL MIX 7. "CHALLENGES - W/ SEVEN ELEVEN TAG" B4RE5414 :30 RADIO ENGLISH FULL MIX 8. "ELDERLY COKE DRINKERS" B4RE5404 :30 RADIO ENGLISH FULL MIX 9. "ELDERLY COKE DRINKERS - W/ TACO TIME TAG" B4RE5415 :30 RADIO ENGLISH FULL MIX 10. "ELDERLY COKE DRINKERS - W/ SEVEN ELEVEN TAG" B4RE5416 :30 RADIO ENGLISH FULL MIX 11. "ELDERLY COKE DRINKERS ALT." B4RE5404ALT :30 RADIO ENGLISH FULL MIX 12. "ELDERLY COKE DRINKERS ALT. - W/ TACO TIME TAG" B4RE5415ALT :30 RADIO ENGLISH FULL MIX 13. "ELDERLY COKE DRINKERS ALT. - W/ SEVEN ELEVEN TAG" B4RE5416ALT :30 RADIO ENGLISH FULL MIX 14-17. VOICES ONLY (MIND CONTROL - SAME ORDER AS ABOVE) 18. MUSIC ONLY (MIND CONTROL) 19. SFX ONLY (MIND CONTROL) 20-22. VOICES ONLY (CHALLENGES - SAME ORDER AS ABOVE) 23. MUSIC ONLY (CHALLENGES) KPM400 #2 24-26. VOICES ONLY (ELDERLY COKE DRINKERS - SAME ORDER AS ABOVE) 27. MUSIC ONLY (ELDERLY COKE DRINKERS) 28. SFX ONLY (ELDERLY COKE DRINKERS) 29. CROWD CHANT (ELDERLY COKE DRINKERS) 30-32. ALT. VOICES ONLY (ELDERLY COKE DRINKERS - SAME ORDER AS ABOVE) 33. MUSIC ONLY (ELDERLY COKE DRINKERS ALT.) 34. SFX ONLY (ELDERLY COKE DRINKERS ALT.) 35. CROWD CHANT (ELDERLY COKE DRINKERS ALT.) LP - 05/14/2004 1. "CHALLENGES | BBDO Canada | Non Alcoholic Beverage | Radio | 2004-21 M0202 C0091 |
| 2004.11.15.09 | Molson | Molson Canadian | Tom Eymundson | , , , , , , LP - 11/2/2004 1. , LP - 11/2/2004 1. | Bensimon Byrne | Alcoholic Beverages - Beer | Television | 2004-47 M0209 C0097 |
| 2004.10.31.39 | Molson | Molson Canadian (Napster Downloads for Free) | Tom Goudie | , , , , , , , , LP - 10/13/2004 1. "WHAT YOU DO - MC28" MCN-R30-052-AGENCY :30 RADIO ENGLISH FULL MIX 2. "WHAT YOU DO - GET" MCN-R30-051-AGENCY :30 RADIO ENGLISH FULL MIX 3. "WHAT YOU DO - MCGEN" MCN-R30-050-AGENCY :30 RADIO ENGLISH FULL MIX 4. "WHAT YOU DO - MC28" MCN-R30-052-CLIENT :30 RADIO ENGLISH FULL MIX 5. "WHAT YOU DO - GET" MCN-R30-051-CLIENT :30 RADIO ENGLISH FULL MIX 6. "WHAT YOU DO - MCGEN" MCN-R30-050-CLIENT :30 RADIO ENGLISH FULL MIX 7-12. ANNCR ONLY (SAME ORDER AS ABOVE) 13. MUSIC ONLY - COMMON - KPM514 #18 14. SFX ONLY - COMMON, LP - 10/13/2004 1. "WHAT YOU DO - MC28" MCN-R30-052-AGENCY :30 RADIO ENGLISH FULL MIX 2. "WHAT YOU DO - GET" MCN-R30-051-AGENCY :30 RADIO ENGLISH FULL MIX 3. "WHAT YOU DO - MCGEN" MCN-R30-050-AGENCY :30 RADIO ENGLISH FULL MIX 4. "WHAT YOU DO - MC28" MCN-R30-052-CLIENT :30 RADIO ENGLISH FULL MIX 5. "WHAT YOU DO - GET" MCN-R30-051-CLIENT :30 RADIO ENGLISH FULL MIX 6. "WHAT YOU DO - MCGEN" MCN-R30-050-CLIENT :30 RADIO ENGLISH FULL MIX 7-12. ANNCR ONLY (SAME ORDER AS ABOVE) 13. MUSIC ONLY - COMMON - KPM514 #18 14. SFX ONLY - COMMON | Bensimon Byrne | Alcoholic Beverages - Beer | Radio | 2004-46 M0209 C0097 |
| 2004.11.01.02 | Molson | Molson - Carling Beer | Pirate | , , , , , , LP - 11/2/2004 1. , LP - 11/2/2004 1. | Bensimon Byrne | Alcoholic Beverages - Beer | Radio | 2004-47 M0209 C0097 |
| 2004.10.31.40 | Black Label | Black Label - 28 Pack | Tom Eymundson | , , , , , , , LP - 10/14/2004 1. "STEAK MBL-R30-003 :30 RADIO ENGLISH 2. MUSIC 3. ANNC, LP - 10/14/2004 1. "STEAK MBL-R30-003 :30 RADIO ENGLISH 2. MUSIC 3. ANNC | Bensimon Byrne | Alcoholic Beverages - Beer | Radio | 2004-46 M0209 C0097 |
| 2004.10.31.41 | Molson | Molson Pitch - Drew | Tom Eymundson | , , , , , , LP - 10/21/2004 1. "MUSIC BLAST" :34 RADIO ENGLISH FULL MIX 2. "MUSIC BLAST" W/O PNEUMONIC :34 RADIO ENGLISH FULL MIX 3. MUSIC ONLY 4. V/O, LP - 10/21/2004 1. "MUSIC BLAST" :34 RADIO ENGLISH FULL MIX 2. "MUSIC BLAST" W/O PNEUMONIC :34 RADIO ENGLISH FULL MIX 3. MUSIC ONLY 4. V/O | Bensimon Byrne | Alcoholic Beverages - Beer | Demo Radio | 2004-46 M0209 C0097 |
| 2004.09.24.07 | ScotiaMcleod | ScotiaMcleod Investments | Tom Goudie / Steve Gardner | , , , , , , , LP - 08/27/2004 1. "WOO HOO" :31 TV ENGLISH FULL MIX 2. VOICES ONLY 3. VOICES ONLY 4. "WIND" VSN. 1 :30 TV ENGLISH FULL MIX 5. "WIND" VSN. 2 :30 TV ENGLISH FULL MIX 6-7. VOICES ONLY - SAME AS ABOVE 8. MUSIC ONLY - COMMON 9. SFX ONLY - COMMON LP - 09/8/2004 1. "WOO HOO" (ORIG WOO HOO) :31 TV ENGLISH 2. SYNC (WOO HOO) 3. "WOO HOO" (NEW WOO HOO0 :31 TV ENGLISH 4. SYNC 5. ANNC + F.A. SYNC 6. FX COMMON 7. MUSIC COMMON 8. "WIND" (RECO) :30 TV ENGLISH 9. ANNC 10. "WIND" ALT :30 TV ENGLISH 11. ANNC 12. SYNC COMMON 13. FX COMMON 14. MUSIC COMMON, LP - 08/27/2004 1. "WOO HOO" :31 TV ENGLISH FULL MIX 2. VOICES ONLY 3. VOICES ONLY 4. "WIND" VSN. 1 :30 TV ENGLISH FULL MIX 5. "WIND" VSN. 2 :30 TV ENGLISH FULL MIX 6-7. VOICES ONLY - SAME AS ABOVE 8. MUSIC ONLY - COMMON 9. SFX ONLY - COMMON LP - 09/8/2004 1. "WOO HOO" (ORIG WOO HOO) :31 TV ENGLISH 2. SYNC (WOO HOO) 3. "WOO HOO" (NEW WOO HOO0 :31 TV ENGLISH 4. SYNC 5. ANNC + F.A. SYNC 6. FX COMMON 7. MUSIC COMMON 8. "WIND" (RECO) :30 TV ENGLISH 9. ANNC 10. "WIND" ALT :30 TV ENGLISH 11. ANNC 12. SYNC COMMON 13. FX COMMON 14. MUSIC COMMON | Bensimon Byrne | Financial | Television | 2004-37 M0207 C0095 |
| 2004.09.30.49 | Ontario Lottery & Gaming Corporation | Ontario Lottery & Gaming Corporation - Instant Bingo | Tom Eymundson | , , , , , , LP - 09/28/2004 1. "GAIL AND LUCKY" OLGC-1B-01-04-30E :30 TV ENGLISH FULL MIX 2. SYNC ONLY 3. SFX AND STING ONLY, LP - 09/28/2004 1. "GAIL AND LUCKY" OLGC-1B-01-04-30E :30 TV ENGLISH FULL MIX 2. SYNC ONLY 3. SFX AND STING ONLY | Bensimon Byrne | Lottery/Gaming | Television | 2004-41 M0208 C0096 |
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